You've invested a lot of time and money into your commercial building. You owe it to yourself to maintain the value of that investment. How you present your business to the public has a direct bearing on how much of a return you'll receive on your investment. To make your business a success, you need to make sure that your building is well maintained. Part of that maintenance includes fresh paint. If it's been a while since your commercial building was painted, it might be time for a fresh coat. Here are four reasons why you should paint your commercial building.
Create Your Brand Image
The best way to be noticed in a competitive market is to create your own brand or image. This is particularly true if there are other businesses near you that provide the same type of services. You want to make sure that you stand out in the crowd. To do that, you need to make sure that customers remember your building. When planning for the new paint on your building, make sure it identifies you. For instance, if your business deals with water, choose shades of blue. If your business deals with landscaping or gardening supplies, choose earth tones that would be found in a typical garden.
Change Without Moving
If it's time for a change, but moving to a new location isn't in the budget right now, make changes to the appearance of your existing building. Adding a fresh coat of paint to your existing building will bring old customers back and draw new customers in, especially if you advertise a grand reopening along with the fresh coat of paint.
Change After a Move
If you've recently moved into a building that's familiar with the community, you might want to make changes to the existing appearance. This is particularly true if the present paint identifies the previous business. A fresh coat of paint will allow you to establish the change and identify yourself as the new owner of the building.
Improve Customer Safety
When it comes time to paint your commercial building, don't forget to take a look in the parking lot. Paint can do a lot to promote customer safety, especially in the parking lot. Be sure to have the lines for the parking stalls repainted as well as the lines that divide the traffic flow. Not only will your commercial property look better, but the fresh paint will create a safer environment for your customers.
Protect your investment. If it's time for some changes to your business, start with a fresh coat of paint. Talk to an industrial painter about updating the look of your commercial building.Share